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Updated: December 21, 2020

People to meet in 2021: Ravi Ika

Photo | Courtesy of nirvanaHealth Ravi Ika, founder and CEO of nirvanaHealth, which was formerly known as RxAdvance
Title: Founder & CEO Company: RxAdvance, in Southborough
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Ika runs a company taking on giants in a fast-changing and technologically complicated industry. 

RxAdvance is a pharmacy benefits manager that has already lured some of Amazon’s workers from Express Scripts, and counts Walgreens and the health plan manager Centene among its biggest investors. 

RxAdvance, which is expanding its presence on Route 9, isn’t so much a household name – few so-called PBMs are – but the industry is on the rise, and RxAdvance, which has 2 million pharmacy patients using its management service, has low administrative costs including a largely automated management program.

Ika has also found similar success before, with ikaSystems, a pharmaceutical payer platform company he sold to Blue Cross Blue Shield of Michigan in 2015.

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