February 22, 2008
Execs: Skip Job-Seeking Gimmicks
By Matthew L. Brown
Marketing and advertising may be creative fields, but executives in those industries say for job candidates not to get too creative with their job hunting tactics.
In a recent survey by the Creative Group, a marketing and advertising staffing agency, 52 percent of marketing executives said gimmicky resumes are unprofessional, and 46 percent of advertising executives said gimmicks are acceptable only if they do not detract from the information in the resume.
Marketing and advertising executives also shared some of the most gimmicky resumes they've received, including: "The job seeker sent a bowling pin and said, 'I'll bowl you over;'" "One candidate took a picture of himself with every one of the client's products and sent three photos a week for an entire month;" and "One person put up posters of himself in the garage where the executives parked."
In a recent survey by the Creative Group, a marketing and advertising staffing agency, 52 percent of marketing executives said gimmicky resumes are unprofessional, and 46 percent of advertising executives said gimmicks are acceptable only if they do not detract from the information in the resume.
Marketing and advertising executives also shared some of the most gimmicky resumes they've received, including: "The job seeker sent a bowling pin and said, 'I'll bowl you over;'" "One candidate took a picture of himself with every one of the client's products and sent three photos a week for an entire month;" and "One person put up posters of himself in the garage where the executives parked."
WBJ Web Partners
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