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“The number 1 rule should be some basic SEO — Search Engine Optimization. Before starting any website, just read up on the basics of SEO... it’s something that you can learn for free online in about an hour, following a few simple tips that have dramatic effects on your website’s effectiveness. While becoming an SEO expert takes much more than an hour, and a lot of trial and error, the super-effective basics can be gleaned quickly...”
michaelbrazell on a how-to article in the April 12 edition of the WBJ on website design.
“I would add ‘know your audience’ to this list. For example, if you are marketing to iPhone users and you have a Flash site, they won’t be able to see your site because the iPhone doesn’t support Flash. Similarly, don’t let your design tastes dictate what your site should look like. Your site should be attractive to your customers and prospects, even if you don’t happen to care for it.”
Laura Foley on the same how-to article about website design.
“‘Complete chaos,’ says the insurers. Wow! Welcome to the world insurers created. I am a trustee on a $100 million health plan that even with insurers’ ‘discounts’ has resulted in complete chaos for our members for well over a decade. It’s time for real solutions and cooperation between the insured, insurers and the medical establishment.”
jdonahue on a WBJ Daily Report item about the battle between insurance companies and the state over rate increases for small businesses.
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SubscribeWorcester Business Journal presents a special commemorative edition celebrating the 300th anniversary of the city of Worcester. This landmark publication covers the city and region’s rich history of growth and innovation.
See Digital EditionStay connected! Every business day, WBJ Daily Report will be delivered to your inbox by noon. It provides a daily update of the area’s most important business news.
Worcester Business Journal provides the top coverage of news, trends, data, politics and personalities of the Central Mass business community. Get the news and information you need from the award-winning writers at WBJ. Don’t miss out - subscribe today.
Worcester Business Journal presents a special commemorative edition celebrating the 300th anniversary of the city of Worcester. This landmark publication covers the city and region’s rich history of growth and innovation.
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