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May 9, 2011

Social Media 101: Introduction | A business owner's guide to the hottest online marketing tools

 


 

Facebook. Twitter. LinkedIn. FourSquare. The buzzwords of social media are everywhere, and it's enough to make anyone's head spin.

It’s impossible to do it all when it comes to social media. But there are key sites that every business executive should be familiar with. We’ve isolated the most critical tools in this special feature, which we’re calling Social Media 101.

Have you heard of Twitter, but think it’s a waste of time? Did you sign up for LinkedIn two years ago and never visit the site again?

Take a look through the following pages and you’ll find reasons why now is the time to get re-engaged in these sites.

We’ve broken each major social media site down to the core and provided some real world examples of local small businesses that are employing these new technologies to not only spread the word about their services but drive real revenues.

Inside Social Media 101

Facebook 

Twitter 

YouTube 

Blogging 

LinkedIn 

Other sites (Yelp, FourSquare, etc.) 

Key tips and online resources 

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WBJ Web Partners

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