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Updated: June 24, 2024 Midyear Economic Forecast

Modest optimism: In WBJ’s annual survey, business leaders largely are feeling good about 2024

A chart showing views on the U.S. economy Of hose who responded to WBJ’s Midyear Economic Survey, 40% thought the U.S. economy would improve slightly in the second half of 2024.
a pie chart WBJ's 2024 Midyear Economic Survey results. Click the arrows to see all the results.
a pie chart WBJ's 2024 Midyear Economic Survey results
a pie chart WBJ's 2024 Midyear Economic Survey results
A pie chart WBJ's 2024 Midyear Economic Survey results
a pie chart WBJ's 2024 Midyear Economic Survey results
a bar graph WBJ's 2024 Midyear Economic Survey results
a bar graph WBJ's 2024 Midyear Economic Survey results
a bar graph WBJ's 2024 Midyear Economic Survey results
a bar graph WBJ's 2024 Midyear Economic Survey results
a pie chart WBJ's 2024 Midyear Economic Survey results
a bar graph WBJ's 2024 Midyear Economic Survey results

The Central Massachusetts economy is largely trending as expected in 2024, and the second half of the year will see a slight improvement.

This is the plurality opinion from WBJ’s Midyear Economic Survey of its audience of Central Massachusetts business leaders, conducted from June 7-17. This year’s effort is a follow-up from last year's survey, when seismic events like inflation and the collapse of Silicon Valley Bank in California created ripple effects on the national economy. Even though the first half of 2024 has proceeded much more predictably, WBJ’s audience still had plenty of interesting and mixed opinions on how the second half of 2024 will play out.

Despite the cautious optimism about the rest of the year, 40% of survey respondents said their companies are performing below expectations from the start of the year, and 39% are anticipating to have to make significant cuts in expenses in the second half of the year. Half said the Federal Reserve keeping interest rates at a 23-year high is hurting their businesses, while 56% are still having a hard time finding the right people with the right skills to fill open positions.

Yet, 87% of respondents expect to have either more employees or the same number at the end of the year than they did at the start of the year. More than half expect the Fed to cut interest rates at least once this year, and 88% don’t plan on moving from their office locations, despite turmoil in the commercial real estate market nationally and in major markets like Boston.

Compared to WBJ’s year-end Economic Forecast survey published in December, Central Massachusetts business leaders aren’t quite as optimistic as they were six months ago, when 64% of respondents said the local economy would improve either significantly or slightly in 2024. The first five months of this year appear to have tempered expectations somewhat, although the overall feeling is still optimistic.

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