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Social media marketing is not a replacement for an informative website. Many small businesses have concluded a strong social media presence will drive new customers and keep existing ones. But, without the anchor a proper website provides, many will
It is never easy to lose a good employee. In May, I lost three.
In today’s economy, there’s a lot of focus on recruiting top-tier talent. But once someone grows from a new hire to an invaluable asset, how do you go about keeping them?
Because it is difficult to quantify and place an ROI on branding efforts, executives often focus solely on marketing activities with the hopes of driving short-term measurable returns.
My husband and I rally as parents to support the typical challenges and traversing of new territory that our son, like any kindergartener, must navigate. We support him through things many other parents and their children do not have to navigate:
Conflicts at work crop up over any number of issues. Here are some ways to stay calm.
As a local cannabis industry owner/operator, we believe one word is the root of what we do: unity.
Becoming a mother is an experience like no other, putting life into perspective in a way that is hard to describe.
Too many cooks in the kitchen, also known as collaborative overload, is when communication and decision-making gridlock slow an organization’s flexibility, impacting employee engagement.
While the majority of common fake check scams are meant to target consumers, businesses can fall victim, increasing the need to be educated about how to spot and stop check fraud.
The rise of ransomware and malicious cyberattacks in the past decade have driven the criticality for all businesses to expand their cyber programs to provide better, layered defenses.
10) Commit early. Some trade shows provide a discount for early registration. The lower your costs, the lower your hurdle for reaching profitability.
A variety of tax incentives are available to businesses with a proposed real estate expansion project, meaning the project is considered if it will result in job creation and a renovation or new construction at a Massachusetts site.
Because of systemic oppression, implicit and explicit prejudices and biases, imposter syndrome, and many more challenges very specifically tied to race, many BIPOC people have learned the code of living with the double standards they endure,
There’s a whole human resources checklist to do when employees gives their notices – informing other employees, communicating the news to clients, and retrieving company property.
Over that time, we’ve seen stronger team trust, decreased human resources paperwork, and faster recruitment. I’ve found when you treat your staff like the adults that they are, they rise to the occasion.