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Small consumer-facing businesses are beginning to turn to a relatively new way to raise financing for business expansion: Crowdfunding money from customers in exchange for discounted goods and services.
Stow sandwich shop Nan’s Kitchen raised $1.2 million to open a new storefront from customers, employees, and fellow professionals in exchange for equity. Additionally, Worcester coffee shop Cordella’s is raising funds on crowdfunding platform NuMarket, offering anyone who wants to invest gift cards totalling 120% of their investments.
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SubscribeWorcester Business Journal presents a special commemorative edition celebrating the 300th anniversary of the city of Worcester. This landmark publication covers the city and region’s rich history of growth and innovation.
See Digital EditionStay connected! Every business day, WBJ Daily Report will be delivered to your inbox by noon. It provides a daily update of the area’s most important business news.
Worcester Business Journal provides the top coverage of news, trends, data, politics and personalities of the Central Mass business community. Get the news and information you need from the award-winning writers at WBJ. Don’t miss out - subscribe today.
Worcester Business Journal presents a special commemorative edition celebrating the 300th anniversary of the city of Worcester. This landmark publication covers the city and region’s rich history of growth and innovation.
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Small consumer-facing businesses are beginning to turn to a relatively new way to raise financing for business expansion: Crowdfunding money from customers in exchange for discounted goods and services.
Stow sandwich shop Nan’s Kitchen raised $1.2 million to open a new storefront from customers, employees, and fellow professionals in exchange for equity. Additionally, Worcester coffee shop Cordella’s is raising funds on crowdfunding platform NuMarket, offering anyone who wants to invest gift cards totalling 120% of their investments.