The co-founder of the still relatively young and small brewery, Babineau has gone all-in on her company helping to serve society as a whole, becoming the second certified B Corp in Worcester and the first brewery.
Among other efforts, this means Redemption Rock pays a living wage, donates tips to charitable causes, and uses a blind hiring process. This community-minded mantra has paid off well, as Redemption Rock’s loyal following has helped the brewery survive the COVID-19 pandemic. Any business owners or executives looking to consider their company’s impact on society would do well to sit down with Babineau.
