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July 16, 2019

WooSox land Boston Red Sox partner as new sponsor

Photo | Courtesy An artist's rendering of Polar Park

The incoming Worcester Red Sox have landed yet another sponsor as the team looks to relocate to a $101-million ballpark. 

That sponsor is Window World of Boston, which becomes the official replacement windows of the minor league baseball team. The multi-year deal includes Window World signage in Worcester's Polar Park and the ability for the company to market the partnership in Central Massachusetts.

The company is already a partner of the team’s Major League Baseball affiliate Boston Red Sox. The minor league team currently plays in Pawtucket and is expected to move to Worcester for the 2021 season after the construction of Polar Park in the Canal District is complete.

In a press release announcing the agreement, the company touted its J.D. Power ratings, which it said were the highest among retailers in the window and patio door study. 

The WooSox now have reached tentatively or finalized agreements with more than 20 organizations, including ballpark neighbor Table Talk Pies, UniBank, the Worcester Telegram & Gazette, Wormtown Brewery and the Worcester Regional Chamber of Commerce.

According to its website, Window World has locations in Shrewsbury, Woburn and Pembroke. 

Also on its website, the company lists Dan Rea, a WBZ talk show host and former TV news reporter, as a customer and spokesperson. Rea’s son, also named Dan, is the team’s executive vice president of real estate and business affairs. 

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