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May 25, 2011

Travel Site Aims To Lure Vacationers To Bay State

The Massachusetts Office of Travel & Tourism has launched a new website to get the word out about spring and summer activities and attractions in the Bay State.

The new site, www.massvacation.com/fun, will be supported by an advertising campaign throughout the spring that will include television spots, newspaper ads and social media efforts.

Visitors to the site can filter activities by region, including Central Massachusetts. Some of the local activities that are highlighted are Breezy Picnic Grounds Waterslides in Douglas and Old Sturbridge Village in Sturbridge.

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