Future Goals
The Hanover Theatre’s strategic plan identifies goals in four key areas:
1. To build a vibrant, inviting theatre district in downtown Worcester with activity 18 hours a day, 365 days a year to encourage multiple cultural, dining and retail options, realize more parking to accommodate visitors and improve the urban fabric of the theatre.
2. To create a financially sustainable organization by increasing the percentage of operating budget supported through contributed income, diversify and grow earned revenue streams, establish and build an endowment and practice fiscal responsibility in all facets of the organization.
3. To utilize our new conservatory by expanding and broadening arts engagement opportunities across the lifetime of our patrons.
4. To be a destination that includes the broadest possible audience by increasing its peripheral community outreach to involve a more diverse population, utilize technology to engage people and enhance the live experience, create a welcoming and accessible venue for all audiences and leverage partnerships with major promoters to bring in world-class artists.
Fundraising Events/Opportunities
10th Anniversary Performance Featuring Tony Bennett and Reach for the Stars Gala Join us for a special evening on Friday, September 28, as the living legend takes the stage and reminds us that “the best is yet to come.” The gala supports the organization’s first strategic goal of establishing a thriving theatre district in downtown Worcester. The Theatre District Campaign takes a broader view of the role The Hanover Theatre can play in creating a 21st century cultural destination in New England’s second largest city. Leadership level donors will enjoy an exclusive champagne reception before the performance, and all major donors receive premium seats for the performance and an invitation to the post-show gala. For more information about participation and giving levels for the Theatre District Campaign, email veronica@thehanovertheatre.org.
Giving Opportunities
There are countless ways for individuals and companies to engage and partner with the theatre, from membership to sponsorships, that help underwrite seasonal programming.
Our patrons make a difference at every level, from members and subscribers to our Corporate Franklin Square Society and All Access Club.
Donating to the Access to the Arts fund supports educational outreach programs and conservatory scholarships.
The Theatre District Campaign demonstrates our commitment to stewarding positive change beyond our current footprint and bringing Worcester to the next level of growth and revitalization. It addresses our organization’s future needs, as well as our strategic long-range goal of a culturally vibrant theatre district and city core.
Giving to specific capital campaigns supports capital improvements and development projects that maintain and enhance our historic landmark. You might also consider joining the 1926 Society with a planned gift to the theatre.
Many of our promotional partners provide in-kind donations as part of an overall cooperative marketing package. Email diane@thehanovertheatre.org to discuss your options for reaching over 145K targeted consumers.
Volunteer Opportunities
We are grateful to our hundreds of volunteers that serve in many important positions at the theatre. The theatre welcomes over 180,000 patrons each year, and we rely on our corps of volunteers to help deliver the very best in customer service. Applications are accepted on an ongoing basis, but applicants are only contacted once a year. We conduct interviews in August so that the intensive and required training is complete before the start of each new season. The Hanover Theatre’s volunteers are rewarded first and foremost with our gratitude for their time and talent, as well as a host of other benefits. It is our pleasure to invite you to apply to join our team of dedicated volunteer ushers, ticket takers, greeters and gardeners. Would you prefer to volunteer in our administrative offices? Support is always welcome. Contact David MacArthur at volunteer@thehanovertheatre.org to find a volunteer position that’s right for you.
