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June 9, 2015

Southborough's Globoforce to partner with IBM on 'people metrics'

Fortune 50 tech giant IBM has selected Globoforce as a partner for its Smarter Workforce ecosystem, Globoforce announced this week.

Globoforce is co-headquartered in Southborough and in Dublin, Ireland. The company describes itself as a provider of social recognition solutions, helping companies build strong cultures of engaged employees through the power of thanks.

The partnership includes sales and marketing efforts, solution integration, and future developments within IBM’s Smarter Workforce partner ecosystem.

IBM will promote Globoforce as a recommended social recognition partner to IBM Kenexa Survey Enterprise clients, the Globoforce statement said. An additional component of the partnership is solution integration. Under the terms of the agreement, Globoforce’s social recognition data will be pushed into IBM Kenexa Talent Insights, powered by IBM Watson Analytics, Globoforce said.

“IBM is building an ecosystem that’s empowering HR with talent analytics that can influence every stage of the employee experience,” Eric Mosley, Globoforce CEO, said in the statement. “We believe Globoforce has the best people data in the world – it can show true employee performance and the strength of employee connections due to its high adoption rates. By integrating social recognition into IBM Kenexa Talent Insights, we’ll be able to provide HR leaders with cultural and talent data that can change the way they manage their workforce. We look forward to working with IBM and their customers to drive the people metrics that are critical to business results.”

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