Framingham-based Punchbowl.com announced it has secured $1.5 million in financing to fuel growth.
The party planning and digital greeting cards website will receive the financing from California-based Silicon Valley Bank.
The announcement follows a change to the company’s website called Shopping Aisle, which aims to figure out what a customer needs based on previous actions.
Punchbowl is also backed by Contour Venture Partners, Intel Capital and eCoast Angels.