With membership up 16 percent and attendance up 6 percent between February and July, Old Sturbridge Village says it’s on track for its best year in a decade.
Attendance between February and July was 132,763 compared to 125,714 during the same period a year ago. During that time, membership in the living history museum increased from 6,200 to 7,200.
School field trip visits, a large part of the museum’s business, increased from 6 percent from 59,211 during the last school year to 62,846 between September and June of this year.
The increase in school field trip visits was the museum’s first since 2001.