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December 22, 2022

National shoe retailer purchases Framingham athletic shoe company

Photo | Courtesy of Google A DSW store in Millbury.

Framingham-based Topo Athletic has been acquired by Designer Brands Inc., which owns and operates Designer Shoe Warehouse (DSW) and The Shoe Company brands as well as a portfolio of designer brands. The deal closed on December 13. Financial details of the sale have not been released. 

Topo makes running shoes that have been praised by Runner’s World, Wired, and GearJunkie. It was started in 2012 by Tony Post, who was previously the senior vice president of product and marketing at The Rockport Company and the CEO of Vibram USA. He will continue as Topo’s CEO and report to Designer Brands’ president Bill Jordan. Other changes to the company’s structure, employees or location won’t change. 

Designer Brands is based in Columbus, Ohio and owns nearly 650 stores combined between the DSW Designer Shoe Warehouse and The Shoe Company. Its portfolio of brands includes Vince Camuto, Jessica Simpson, Crown Vintage, Mix No. 6, Lucky Brand and Kelly & Katie. According to a press release, Designer Brands won’t sell Topo shoes at its retail stores.

"Topo represents another exciting growth opportunity for Designer Brands and further propels us to our goal of doubling sales of our Owned Brands by 2026," Jordan said in a press release. "Tony Post's visionary leadership reminds us why the best athletic shoes must deliver a better experience, so our customers become passionate about our brands."
 

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