Lettuce Be Local starts selling to individual consumers
Photo/Kill the Ball Media
Lynn Stromberg, founder, Lettuce Be Local
For six years, Lettuce Be Local has delivered fresh produce from Central Massachusetts farms straight to area restaurants. Now, it's doing the same for residents.
Lettuce Be Local, run by Lynn Cheney of Sterling, has started a program known as a CSA, or community-supported agriculture, with area residents able to pick up their goods each week at one of four Worcester businesses.
The program began last month and continues through October. The company also launched its website -- www.lettucebelocal.com -- this month.
"The idea of connecting individuals to our network of local farms has been the plan since day one, six years ago," Cheney said. "The more people who buy local food, the more we help our community. The health benefits are a bonus.
"I’ve dabbled with a number of different test pilots but dropping off at a few restaurants and businesses we already work with in the city only occurred to me a few months ago," she added.
Lettuce Be Local drops off all sorts of fresh produce -- from arugula to zucchini -- as well as grains, flowers and other items each week at restaurants deadhorse hill, Simjang and Lock 50, as well as Sage & Grace, a hair salon.
"The partnership was a no-brainer because we already have a relationship with them," Cheney said. "They are passionate about supporting local farms and businesses, and they will directly encourage walkability in the city."
A full-share membership to the CSA, which is meant for a family of three or four, costs $750 for the season, and a half-share is $400.
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