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September 26, 2016 Know How

How to create a learning culture

Creating a learning culture – what does that even mean? Training?

Crafting a culture of learning within your organization goes deeper than a seminar or Skype presentation. It means to create organizational practices and processes that hold development of knowledge and new skills as a top priority. The benefits of a learning culture in a company include higher satisfaction, better productivity, more ability to adapt to change and an increased sense of accountability among employees. Here are three things to consider.

It improves retention. According to eLearningIndustry.com, a 2012 survey shows that 41 percent of workers said that they would have to take a job with another company to advance their career. Evidence is needed for most that they can progress and evolve where they work. “An effective way to provide that evidence is precisely through well-defined and communicated career paths, skill training, and strong and effective leadership,” says the article by Ashley Casey.

Embrace mistakes. “Advertising genius David Ogilvy was especially keen on challenging key assumptions … He would run ads he did not believe would work, just to test his theories about advertising. He continually challenged conventional wisdom, including his own,” says a Paul Shoemaker Inc.com article. Mistakes equal learning, and the idea is to never get too complacent in processes or assumptions, or you'll miss something.

Know the enemies of learning. They are ego, fear and complacency, says a Robert J. Grossman article at SHRM.org, as revealed by Virginia business professor Edward Hess. With ego, we may deny anything that might make us look uninformed or not smart. Fear keeps us from risking failure. Complacency can cause us to enter the dreaded automatic-pilot mode, which blocks learning new things.

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