ERA Key Realty Acquires Marlborough Brokerage
Whitinsville-based ERA Key Realty Services announced Monday that it has acquired Marlborough-based Distinctive Realty, which will expand the real estate company's reaches into the MetroWest area and add 20 new agents.
The deal with Distinctive Realty, which has one office in Marlborough, brings ERA Key Realty's office total to 11 in Worcester and Middlesex counties. The firm now has approximately 295 agents.
The acquisition is the second for ERA Key this year. The company acquired ERA Morrison in April, absorbing its offices in Lowell, Ayer and Billerica.
Bruce Taylor, who is president of ERA Key Realty, said that ERA Key has been striving to increase its market share and the deal with Distinctive Realty would help the firm accomplish that goal. He also said that Distinctive Realty has a very strong presence in the communities in which it does business.
ERA Key Realty is a franchise of ERA Real Estate, which has 2,500 offices in the United States.
Correction: An earlier version of this article misstated the reason for the Distinctive Realty acqusition.
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