2024 Power 100: Rozanna Penney
Photo | Courtesy of Heywood Healthcare
Rozanna Penney, president and CEO of Heywood Healthcare
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When Rozanna Penney was promoted to co-CEO of Heywood in June, the healthcare system was experiencing extreme financial hardship, halting construction on a $29-million surgical pavilion that same month after filing for Chapter 11 bankruptcy in October. Heywood’s former CEO, Winfield Brown, had departed the system abruptly amid all the turmoil, and leadership fell suddenly to Penney and co-CEO Tom Sullivan.
Since then, Penney has become the sole Heywood CEO and invested her efforts into turning around the healthcare system’s finances while focusing on the needs of communities. Heywood comprises Athol Hospital as well as Heywood Hospital, the Watkins Center for Emergency and Acute Care, and the Heywood Medical Group, all of Gardner, in addition to 80 clinical providers over eight satellite facilities.
During Penney’s short time as CEO, Heywood’s net patient service revenue increased 7% and operational expenses declined 5% compared to the year prior for the first four months of the fiscal year. In the last 10 months, Heywood saw a 14% increase in surgical services, a 1.2% increase in diagnostic imaging, and a 16% increase in newborn deliveries with seven doulas and four more in training.
After closing its inpatient mental health unit in October 2021, Heywood reopened the operation in January under Penney’s leadership. The unit has a nine-bed license, and Heywood is looking to return to a full 12-bed license come May. In addition to its inpatient services, the unit provides a partial hospitalization program, intensive outpatient program, and outpatient psychiatric services.
Penney was voted in January onto the board of trustees of the Massachusetts Health & Hospital Association, a nonprofit advocacy organization representing 70 hospitals and healthcare facilities across the state.
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