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Advertise with WBJ
The Worcester Business Journal provides marketers with access to Central Massachusetts’ affluent, educated business community of decision-makers via multimedia formats. Whichever media format or combination of media you choose, Worcester Business Journal helps you reach your marketing and sales goals by:
- Reaching inaccessible decision-makers
- Supporting your direct sales efforts
- Stimulating word-of-mouth advertising
- Creating a favorable impression and reputation for your brand
- Keeping your brand top of mind with current customers and prospects
- Introducing new products/services to the region’s business community
Readership
115,000
Monthly Web Visitors
25,000
Print Subscribers
7,000
Email Subscribers
2,000
Event Attendees
Contact Us / Resources
Events
Each year WBJ produces a number of engaging events for the Central Massachusetts’ business community. Our events provide a forum for the business community to network, make important business connections, gain valuable insights from local industry experts and celebrate milestones and accomplishments of the region’s up-and-coming companies, professionals and leaders.
Our honoree award programs celebrate outstanding business leaders across Central Massachusetts selected from community nominations, featured in special editorial coverage, and honored at receptions open to the broader business community.
Our content forums feature expert panels and keynote speakers that spark conversation and insight around timely topics including but not limited to the regional economy, manufacturing, energy and healthcare.
Custom Publishing
Custom publishing is exactly that: customized services to fit your promotional goals. We can help you create a sales kit or marketing piece, a newsletter or your own magazine that tells your story. These services will help you support your direct sales efforts, celebrate a milestone accomplishment or an anniversary and make a lasting impact with your customers and the business community at large.
From start to finish, our custom publishing team will manage any and all elements of your custom publishing project, so you can focus on your business. Our services give you access to:
- Professional writers and editors
- State-of-the-art print management services
- Expert and award-winning graphic design from concept to completion
- Circulation/distribution management
- Advertising sales
- Promotion and publicity
For more information, contact Custom Publishing Director, Christine Juetten.
